make cool shit with good people
Have a project you want to discuss?
We've started projects from a DM, as well as a text, but you can also call or email!
hello@heartlent.com
475 999 1155
We are a senior team of creative minds, strategists, and producers who know what it takes to deliver impactful results.
With decades of shared experience across startups, teams, leagues, and ad agencies, we understand the challenges you face and how to break through the noise.
Our name — a blend of "Heart" and "Talent" — reflects what drives us: a relentless focus on powerful ideas, meaningful stories, and work that leaves an impression.
Leadership

Elliot Gerard

Elliot Gerard
With a Masters Degree from The Pratt Institute, Elliot has over 18 years of experience in the creative industry, leading the development of award-winning campaigns for numerous brands and media outlets, such as ESPN, Nike, and AT&T.
His expertise in professional sports has been recognized by major publications such as NBC, CBS, Bleacher Report, Sports Illustrated, The Boston Globe, and The Washington Post. Throughout his career, Elliot has had the opportunity to work with some of the most influential athletes in the world.
He attributes his success to the support and inspiration from his wife and two children.
Jonah Ballow

Jonah Ballow
For over a decade, Jonah worked as an on-air talent for the Minnesota Timberwolves and New York Knicks, where he also led their digital and social content strategy. He later moved to the agency side, where he has been involved in all aspects of content creation as a storyteller, producer, and director. Throughout his over 18-year career, Jonah has worked with notable brands such as Bvlgari, Fanatics, New York Red Bulls, Nike, Shiseido, and Toyota. He has a special interest in direct-to-athlete content and has interviewed numerous world-class athletes.
Among the highlights of his career, Jonah has interviewed Howard Stern and managed to sneak Conor McGregor into the Knicks locker room. A Colorado native, Jonah is a combat sports enthusiast and loves watching documentaries on various topics.
Keith Stoeckeler

Keith Stoeckeler
Keith spent over 18 years with some of the top advertising firms, including Dentsu, Interpublic Group, Omnicom, and Publicis, where he worked with brands such as AT&T, Citi, Harley-Davidson, IBM, Procter & Gamble, and Subaru.
In 2023, Keith published The Sparkly Bun, an award-winning children’s book inspired by a desire to create a meaningful gift for his two children.
Keith is a cheeseburger enthusiast passionate about typography and restaurant menu design and has an unwavering preference for iced coffee, regardless of the season.