EP 30: CHRIS GROSSE

Chris Grosse is Assistant Athletics Director for Marketing at Penn State University. We talked to him about his career leading up to Penn State, what he does at Penn State, and how he has helped with the careers of juniors and students looking to get into and advance in the sports industry.

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We Discussed:

• How he started working directly with juniors and students
• His career trajectory from the Northeast to the South to the Southwest and back to the Northeast
• Advice to students coming out of school: being flexible, in 4 parts
• What his job entails at Penn State
• What Chris sees that sticks out in the fan engagement space: being first, best, or different
• How Chris works with the coaching staff to ensure buy-in
• Name Image Likeness implications
• Impact of COVID on his work, and how Chris is working on bringing fans back in to the stadium