EP 49: LUKE BONNER

Luke Bonner is a former professional basketball player and current CEO / Co-Founder of PWRFWD, a company that turns athlete passions and performances into products, and have worked with numerous athletes including Sue Bird, Mo Bamba, and Breanna Stewart

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We Discussed:

• How PWRFWD began
• The growth of women’s sports, primarily the WNBA, and why Luke has such love for the women’s game
• Celebrating Renee Montgomery and Kelsey Trainor
• Luke’s thoughts on Web 3 and NFTs and what PWRFWD is doing in the space
• Fan responses to athlete merchandise on PWRFWD and how a purchase is directly supporting that specific athlete
• NIL involvement
• How the process works with athletes
• Luke’s experience and playing career overseas

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